{"id":17217,"date":"2023-08-24T12:28:39","date_gmt":"2023-08-24T10:28:39","guid":{"rendered":"https:\/\/postprintleipzig.com\/?p=15323"},"modified":"2026-06-05T14:18:55","modified_gmt":"2026-06-05T12:18:55","slug":"books-in-small-print-runs-2","status":"publish","type":"post","link":"https:\/\/staging-2025.postprintleipzig.com\/en\/news\/books-in-small-print-runs-2\/","title":{"rendered":"Books in small print runs: PPL offers the best equipment for the job"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p class=\"p1\">In 2022, 54,300 new book titles came onto the market in Germany. Very few of these achieve sales in the four-to-six-figure range. But the size of the print run is not always a measure of success or failure. A lot of books are aimed at a very specific audience and are not competing with other customer orders.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<\/div><\/div><div class=\"g-cols wpb_row us_custom_bec9bcbb via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\" style=\"--columns-gap:3rem;\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p class=\"p1\">In this case, <b>a short run of between 50 and 500 copies is the only economically viable option<\/b> for the customers and for small- and medium-sized print shops.<\/p>\n<p class=\"p1\">Typical products in this category include:<\/p>\n<p class=\"p3\">\u2022 catalogues<br \/>\n\u2022 business books\/ annual reports \u2022 yearbooks<br \/>\n\u2022 design books\/art books<br \/>\n\u2022 newsletters (village, city, family, \u2026)<br \/>\n\u2022 reference books<br \/>\n\u2022 children&#8217;s books<br \/>\n\u2022 textbooks<\/p>\n<p class=\"p1\">Are you new to book production or do you want to expand your range to include short-run production? PPL can supply you with all the machinery you need for post-press processing. But before we give you a brief overview of the individual areas, let&#8217;s take a brief look back.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<\/div><\/div>[vc_custom_heading text=&#8221;What came before: from letterpress to offset to digital printing&#8221; use_theme_fonts=&#8221;yes&#8221;]<div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p class=\"p1\">Just 40 years ago, short-run book manufacturers were confronted with a serious challenge. How to make short runs more profitable? Offset printing (web or sheetfed offset), which was dominant at the time, was inefficient for short runs. Nor was classic letterpress printing possible; it took too long and cost too much and had quality issues related to mechanical stress. It had thus largely disappeared by the first half of the 20<span class=\"s1\"><sup>th<\/sup><\/span> century. <span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p class=\"p1\">Not until the mid-1990s did digital printing (toner printing and printing with electro-ink and inkjet printing) emerge as a technology well suited to the production of short runs. In terms of quality, machines from manufacturers such as Xerox, Canon, HP, or Ricoh could hold their own against offset printed books. The most important thing, however, is the attractive unit price, despite the comparatively limited small print run.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-slider style_none fit_scaledown nav_none count_2\"><div class=\"w-slider-h\" aria-hidden=\"true\"><div class=\"royalSlider\"><div class=\"rsContent\"><a class=\"rsImg\" data-rsw=\"1024\" data-rsh=\"768\" href=\"https:\/\/staging-2025.postprintleipzig.com\/wp-content\/uploads\/2023\/08\/fadenheftung-buchherstellung-1024x768.jpg\"><span data-alt=\"\"><\/span><\/a><\/div><div class=\"rsContent\"><a class=\"rsImg\" data-rsw=\"1024\" data-rsh=\"768\" href=\"https:\/\/staging-2025.postprintleipzig.com\/wp-content\/uploads\/2023\/08\/fadenheftung-1024x768.jpg\"><span data-alt=\"Stapel Brosch\u00fcren mit Fadenheftung versehen.\"><\/span><\/a><\/div><\/div><img src=\"https:\/\/staging-2025.postprintleipzig.com\/wp-content\/uploads\/2023\/08\/fadenheftung-buchherstellung-1024x768.jpg\" width=\"1024\" height=\"768\" alt loading=\"lazy\"><\/div><div class=\"w-slider-json\" onclick='return {&quot;autoScaleSlider&quot;:true,&quot;addActiveClass&quot;:true,&quot;loop&quot;:true,&quot;fadeInLoadedSlide&quot;:false,&quot;slidesSpacing&quot;:0,&quot;imageScalePadding&quot;:0,&quot;numImagesToPreload&quot;:2,&quot;arrowsNav&quot;:true,&quot;arrowsNavAutoHide&quot;:false,&quot;transitionType&quot;:&quot;move&quot;,&quot;transitionSpeed&quot;:250,&quot;block&quot;:{&quot;moveEffect&quot;:&quot;none&quot;,&quot;speed&quot;:300},&quot;thumbs&quot;:{&quot;fitInViewport&quot;:false,&quot;firstMargin&quot;:false,&quot;spacing&quot;:4},&quot;controlNavigation&quot;:&quot;none&quot;,&quot;autoScaleSliderWidth&quot;:1024,&quot;autoScaleSliderHeight&quot;:768}'><\/div><\/div>[vc_custom_heading text=&#8221;Thread sewing, perfect binding, book cover production, etc. &#8221; use_theme_fonts=&#8221;yes&#8221;]<div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p class=\"p1\">At PPL, we supply, install, and maintain new and used machines for print finishing, such as <b>thread sewing<\/b>. Because it can withstand heavy use, it&#8217;s considered the <b>gold standard for bookbinding<\/b>.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p class=\"p1\">Thread-stitching machines have also made a name for themselves in digital printing. <b>Smyth<\/b> models, in particular, are perfect for finishing short runs.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p class=\"p1\">But you can also get excellent results with <b>adhesive binding<\/b> (PUR, hotmelt), where the pages are glued instead of stitched into sheets. Thanks to a high degree of automation and short makeready times, our perfect binders are highly efficient.<\/p>\n<p class=\"p1\">For small run book runs, you will also need to have the equipment required for <b>foil laminating the book cover<\/b>, and <b>joining the book cover block<\/b>. You can find a brief overview of our complete solutions for the production of short-run books <a href=\"https:\/\/staging-2025.postprintleipzig.com\/news\/everything-you-need-complete-solutions-for-short-run-book-production\/\"><b>here<\/b><\/a>.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"In 2022, 54,300 new book titles came onto the market in Germany. Very few of these achieve sales in the four-to-six-figure range. But the size of the print run is not always a measure of success or failure. A lot of books are aimed at a very specific audience and are not competing with other...","protected":false},"author":11,"featured_media":15219,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[231],"tags":[],"class_list":["post-17217","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/posts\/17217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/comments?post=17217"}],"version-history":[{"count":1,"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/posts\/17217\/revisions"}],"predecessor-version":[{"id":17287,"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/posts\/17217\/revisions\/17287"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/media\/15219"}],"wp:attachment":[{"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/media?parent=17217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/categories?post=17217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging-2025.postprintleipzig.com\/en\/wp-json\/wp\/v2\/tags?post=17217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}